The AI Operating System for Modern Marketing Teams.
Build Your AI Marketing Operating System.
Most marketers are collecting AI tools. The best marketers are building AI systems.
What FMB is
The operating system for how modern marketers work.
Frameworks to think, a knowledge base to remember, AI agents to do the work.
Inside the OS
Eight layers. One operating system.
Marketing Wiki
The reference layer. Every framework, defined.
OpenAI Workflow Library
Repeatable workflows for real marketing outcomes.
OpenAI Lab
Live experiments. What works. What broke.
OpenPlaybooks
End-to-end plays for campaigns, launches, audits.
OpenTemplates
Slot-ready decks, briefs, scorecards, one-pagers.
OpenPrompt Systems
Structured prompt libraries, versioned and audited.
OpenComing soonAI Agents
Autonomous marketing agents on your stack.
OpenStudio
Self-paced modules and live cohort sessions.
OpenThe four pillars
Reference. Execution. Frontier. Training.
The reference layer
Marketing Wiki
A structured wiki of every marketing concept that matters in the AI era. Named frameworks, definitions, categories, worked examples. The reference operators cite in meetings.
- L3, Three Pivots, the Brand Audit, GEO, AEO
- Search-first, indexed for humans and LLMs
- Sourced, sharpened, versioned
The execution layer
AI Workflow Library
Repeatable AI workflows for the jobs marketers actually do. Category teardowns, brand audits, positioning drafts, content system design, campaign builds. Copy the workflow, run it against your brand.
- Multi-tool workflows (Claude, GPT, NotebookLM, n8n)
- Step-by-step. Inputs, outputs, checkpoints
- Adaptable to your stack
The frontier layer
AI Lab
Live experiments on the edge of what AI can do for marketing. Findings, benchmarks, prompt patterns, model comparisons. The lab notebook you get to read over our shoulder.
- New model rollouts, tested against real briefs
- Prompt patterns that beat the default
- What broke. What surprised. What holds.
The training layer
Studio
Self-paced modules plus live cohort sessions. Not another AI course — an installation program for the Marketing Operating System, taught by operators who ship.
- Self-paced curriculum, unlocked with Pro
- Live cohort weeks, quarterly
- Certification track for teams
Membership
One subscription. Full Marketing OS.
Category context
Marketing's decision-advantage stack.
Every serious category runs on a decision-advantage layer. Ours didn't exist. So we're building it.
Start free
Build your Marketing OS.
Start with a free account.
Free forever tier. Sample the Wiki, run 3 workflows from the Library, read every Edge Watch essay.